I'm blogging! I'll admit that's never something I thought I'd say. Neither is "holy cow" for that matter but given the potentially public nature of this post and my risk averse nature online, I suspect "holy cow" is as risque as I'll get...
Truth is, I'm passionate about a lot of things in, around, and even outside of strategic marketing and medical technology... Good Ideas, Good People, and Good Work being three things at the very top of that list. As a result, in addition to finding myself blogging, I've found myself building a business... Basically, a network of good people I've had the pleasure of working with through the years, brought together to solve problems by dreaming up good ideas and executing great work, with the purpose of building and advancing the businesses we care most about in medical technology.
So how do we define medical technology? It begins with medical devices, and healthcare information technology. Because that's where I've spent my most favorite and fulfilling time in my career. But we've put our Good Ideas, Good People and Good Work to work for virtually every kind of business in healthcare. And as this incredibly complex industry evolves in the next few months, years, decades and beyond, I sincerely look forward to being a part of the transformation. I believe all of the Good People I work with do.
In my cherished "day job" as an Associate Director in the MBA Center for Career Development at Babson College, I recently participated in a fascinating talk led by Dan'l Lewin. Dan'l is the Corporate Vice President of Strategic and Emerging Business Development for Microsoft and a long-time Silicon Valley leader. He spoke in detail about how industries are collapsing into eachother - technology and finance, or marketing and consulting (just for example, of course) - and how this will continue to happen at a rapid pace as a result of the work his Good Ideas and Good People do in technological innovation and advancement.
So the convergence of medicine (or healthcare) and technology is far from new or novel, but if you look closely when you visit your doctor's office next time, you'll probably agree that it's still very much in its infancy. It's just about to grow up really fast... So let's get to it. With our Good Ideas, Good People, and Good Hard Work.
Thursday, April 30, 2009
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